Social Samosa
WEB15 hours ago · Jul 05, 2024 15:30 IST 3 Min read. Social Samosa is an online publication reporting on Advertising, Marketing, Digital & Social Media News, Trends, Campaigns and Case Studies.
Case Study: How Nykaa Man used social media to create
WEBJan 19, 2020 · The case study decodes how Nykaa Man leveraged Instagram to create awareness not only around the brand but also the men's grooming category. The campaign aimed at establishing men's community on social media to start conversations around men's grooming and buy products from the site created for them. Brand - Nykaa Man. Agency - Monk Entertainment.
#BrandSaga: Nokia- A resounding success story of ... - SocialSamosa
WEBMar 20, 2019 · The first phone call on a cellphone in India was made on a Nokia handset through Nokia network in July 1995 when Jyoti Basu, the then CM of West Bengal Chief had ringed then Union Telecom Minister Sukhram in New Delhi. "My first phone was a Nokia phone. This was when making a call cost Rs. 16, and was a privilege.
The Masaba Aesthetics: As the 'Queen of Prints' became the …
WEBDec 1, 2021 · In 2019, Nykaa launched a collection donning signature Masaba prints on make-up products such as a range of nail paints, fragrances, lipsticks, and other makeup essentials. The Masaba Kit by Nykaa fused the pops of bold colors Masaba is known for with Nykaa's beauty expertise to cater to Indian skin tones of …
Social Throwback 2021: Instagram 's year of pushing content …
WEBDec 14, 2021 · From giving users more tools to create collaborative content to allowing everyone to share links on Stories, 2021 was 'a year of giving' at Instagram. The platform was seen heavily democratizing content creation - making minimum edits accessible and views ample for Reels. A year heavy with growth and lessons, Instagram shone brightly in …
Skillshare extends partnership with IPLIX Media for ... - SocialSamosa
WEBFeb 1, 2022 · With India being a priority market that holds immense potential for ed-tech, Skillshare along with IPLIX Media will drive targeted and impact-driven influencer campaigns. Targeted towards digital consumers i.e Millennial and Gen-Z, the mandate will focus on driving awareness, engagement, and credibility for the brand in India.
Tale of timely market entry & bold advertising - SocialSamosa
WEBNov 4, 2020 · Extending the legacy of the grand Manyavar advertising journey, brand Manyavar on-boarded living legend Amitabh Bachchan in the same year and came up with the #DiwaliWaliFeeling #PehnoApniPehchaan and #TaiyaarHokarAaiye campaigns. Alia Bhatt’s association with Mohey marked the rollout of #DulhanWaliFeeling which showcased their bridal collection.
Social Throwback 2023: Top 50 Indian ad campaigns - SocialSamosa
WEBDec 5, 2023 · The rest of the campaigns are put together by Social Samosa after a thorough discussion with the entire team. Here are the top 50 Indian ad campaigns of 2023 in no particular order: Cadbury Celebrations - #MyBirthdaySong. 5 Star - Nothing University. Happydent - Sign to Smile. CRED - Fills most voids ft. Zeenat Aman. Black & Decker - …
Brand Saga: Taking a trip down the memory lane with
WEBSep 2, 2020 · In words of marketing evangelist Harish B via his blog, Boomer is also touted to have revived the chewing gum market in India and in 2000 became the single largest brand in the segment with a market share of over 40%.. Donning the competitive spirit, Boomer took on Cadbury's éclairs by launching Boomer Gumlairs – a combination of bubblegum and chocolate- in 2009.
Schbang narrates the highs and lows of 2020 - SocialSamosa
WEBJan 6, 2021 · Despite all things wrong about last year, it was one to reorient goals, hustle, and innovate to ensure growth; Schbang recaps it's 2020. Schbang started it's 2020 with, as they say, a bang. They were all set for a year of client work and more, and up until March, everything was on track. Then came COVID-19, disrupting plans and taking away joys ...
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