and makeup artist Emma Elizabeth agrees: “They’re super creamy and you get excellent color payoff. They’re some of the best quality palettes for the money out there.” The best-selling ...

What sets the Eye Illusion Eyeshadows apart from other glitter pigments is that they provide the bright color payoff that ...

As we age, our makeup routines can become a little trickier, but our expert MUA is here to break down the best ways to use ...

That's why this eyeshadow primer is made to work like a magnet, so you won't have to carry around your palette ... your eyeshadow bright and crease-free all day long. And the best part is that ...

Even better than getting it on sale? Getting this set on sale, which also comes with the DermInfusions Fill + Repair Serum, five Alpha Beta Universal Daily Peels, and four Vitamin C Lactic ...

Using eyeshadow can truly enhance your natural beauty and bring out your best features, especially when applied with care and ...

Have you ever wondered why certain colors just look better on you? Look no farther than basic color theory to dress your very ...

Lisa Vanderpump's collaboration with IPSY’s on their Icon Box reveals some of her favorite beauty finds — details!

If you've noticed a theme in Kylie Jenner 's latest outfits, there may just be a reason for that. The Kylie Cosmetics founder ...

Seasonal color analysis is gaining popularity again, thanks to social media platforms offering DIY options and professional ...

Before Zaya Ganbaatar opened Àme Color Studio, Evanston’s first color analysis consultation site, she had already worked ...

A viral TikTok filter and the makeup artist who created it want you to rethink the way you do your makeup. But should you?