We’ll explore why NPS is often misaligned with B2B needs and why B2B organizations need to look beyond NPS for a deeper ...

The Seattle Seahawks in late October named Tyson Flandreau as the team's vice president of brand and marketing. Flandreau is joining the Seahawks from the Seattle-based clothing retailer Tommy Bahama, ...

Sega is currently planning to bring back some really historic franchises across games, television, and film, like Eternal Champions, Shinobi, Comix Zone, Space Channel 5 and Crazy Taxi. Some of these ...

Xbox Game Pass is unquestionably worth the subscription fee, but which of the available games are the best use of your hard drive space?

With this simple PlayStation Stars comparison, it's easy to see Sony's loyalty scheme for what it is: a showcase for the ...

A bestselling posture vest which shoppers say combats their back pain is on offer for Black Friday - with fans of the brand ...

The impact of the Activision acquisition is already noticeable, as the Call of Duty company is behind Xbox's positive ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Microsoft says that exclusive games and content are still important for the Xbox brand and is one of the main metrics used to ...

You can only use the coupons in-store. Those with the Asda Rewards App can find the coupons in the wallet section, showing a ...

Fans will eagerly be firing up the latest instalment in the mega-popular gaming franchise in less than 24 hours time. Black ...

Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much ...