This year, NBCU is in between major tentpole content slates—in last year’s market, it kicked off sales for this year’s Paris ...

Are you a print subscriber? Activate your account. 1 hour 11 min ago 1 hour 13 min ago By Ad Age Studio 30 - 1 hour 58 min ...

Predictions from 20 influencer marketers for the biggest industry trends they expect to see over the next six months.

World Wildlife Fund’s animated climate change ad draws praise and WNBA is poised to cash in big with next media deal—plus Bud ...

Jeff Adkins, president and CEO of Chicago-based Energy BBDO is leaving the agency, ending a lengthy career at the Omnicom ...

Hot sauce brand Texas Pete has named McKinney as its creative and media agency of record following a competitive review. The ...

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Larry Light, a former McDonald’s marketing leader who died last month, pioneered brand journalism, a less precious way of ...

The streamer’s advertising business has had its ups and downs since launching its ad tier in 2022 , and according to six ...

Ad Age and TCS Interactive gathered CMOs and other marketing leaders at Cannes Lions to discuss the greatest challenges facing the industry.

Are you a print subscriber? Activate your account. By Parker Herren - 48 min 59 sec ago By E.J. Schultz - 49 min 12 sec ago By Parker Herren - 2 hours 17 min ago By Ewan Larkin - 7 hours 48 min ago By ...

These examples are among Ad Age’s latest installment of Creativity's Top 5 AI Marketing Activations.