Gatorade, a PepsiCo company, is gearing up for the return of football season with a new campaign that celebrates the changing sport, according to information shared with Marketing Dive. “You Know We ...
Designed for Monday.com, Alison AI’s app is fully compatible with the platform, making it easy to integrate directly into ...
As a result of its emphasis on first-party data and AI-driven solutions, AudiencePlus is positioned to have a major impact on ...
The technology is advancing rapidly, but without a consistent way to measure the impact of ad campaigns, grocers and CPGs may be left grappling with data, according to experts.
Many industry leaders believe it is necessary to recruit from outside of the media industry in order to continue growth, according to a recent Kantar report.
A stunt campaign boosts the brand's partnership with DoorDash that will dole out free pizza from Little Caesars, Papa Johns, Pizza Hut and Marco’s Pizza.
The non-alcoholic beer has enlisted F1 champion Max Verstappen to promote a mobile game competition and larger safe-driving campaign.
The picky eater kid spokesperson returns in musical ads that will appear on streaming and retail media and also include a new tagline.
Avalere Health is proud to announce the appointment of Corrina Safeio as its new President, Global Marketing and EVP, ...
Angela Zepeda joins the platform at a challenging time and is tasked with growing the brand globally and helping to accelerate innovation.
CMO Behnaz Ghahramani opened a new playbook for a collection and campaign that celebrate the 30th anniversary of the Gap-owned retailer.