There are many perks of playing for the USC Trojans: education, weather, and incredible sneakers. The college basketball ...

For many basketball players, securing a signature shoe deal isn’t just a milestone – it’s a dream and a lasting symbol of ...

Robinson has been involved in the Yardrunners program, which spotlights the impact of historically Black colleges and ...

ShopBillboard has put together a list of the best Nike gifts for the friends (or family) who love athleisure — and inspired ...

Bedard recalled when the team competed in the Nike Elite Youth Basketball League circuit one year that tournament organizers arranged additional security to help manage crowds. Flagg eventually ...

The Boston Celtics, Los Angeles Lakers, and the rest of the NBA will continue to wear Nike as the two sides formally announced a new deal.

Nike are being pressured by Caitlin Clark's supporters after the basketball star sported a vibrant pair of custom sneakers. Clark, 22, has become one of the most exciting sports stars in the ...

Paul, a close friend of LeBron James for more than two decades, has built an enterprise that represents hundreds of athletes across multiple sports. The elevator ascending to Klutch opens its doors ...

Nike Inc. named a recently returned executive to oversee its North America business ahead of the arrival of new Chief Executive Officer Elliott Hill. Tom Peddie will become the vice president and ...

It's like a superpower without the movies made about it. ESPN's analytics superpower for the NBA is the Basketball Power Index (BPI). The superpower isn't perfect, but it is better at seeing the ...

Nike Basketball, with whom Collier collaborates on sneakers, took notice of the performance and posted on X (formerly Twitter) to join the conversation after the game. Nike Basketball's account ...

"Phee and the Lynx making the Sun go down quicker than the end of daylight savings time," Nike Basketball wrote on X. Phee and the Lynx making the Sun go down quicker than the end of daylight ...