Ad Age and TCS Interactive gathered CMOs and other marketing leaders at Cannes Lions to discuss the greatest challenges facing the industry.

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The streamer’s advertising business has had its ups and downs since launching its ad tier in 2022 , and according to six ...

Jeff Adkins, president and CEO of Chicago-based Energy BBDO is leaving the agency, ending a lengthy career at the Omnicom ...

This year, NBCU is in between major tentpole content slates—in last year’s market, it kicked off sales for this year’s Paris ...

Hot sauce brand Texas Pete has named McKinney as its creative and media agency of record following a competitive review. The ...

Larry Light, a former McDonald’s marketing leader who died last month, pioneered brand journalism, a less precious way of ...

Predictions from 20 influencer marketers for the biggest industry trends they expect to see over the next six months.

World Wildlife Fund’s animated climate change ad draws praise and WNBA is poised to cash in big with next media deal—plus Bud ...

Are you a print subscriber? Activate your account. 20 min 3 sec ago By Brian Bonilla - 1 hour 53 min ago By Ad Age and Creativity Staff - 2 hours 11 min ago By Ad Age Studio 30 - 3 hours 3 min ago By ...

Are you a print subscriber? Activate your account. 20 min 3 sec ago By Brian Bonilla - 1 hour 53 min ago By Ad Age and Creativity Staff - 2 hours 11 min ago By Ad Age Studio 30 - 3 hours 3 min ago By ...

Are you a print subscriber? Activate your account. 1 hour 11 min ago 1 hour 13 min ago By Ad Age Studio 30 - 1 hour 58 min ...