As the sun sets on the Paralympic Games in Paris, the Cathay Pacific team reflects on their association with the Hong Kong ...

News of the company’s forthcoming Firefly Video Model arrives amid a surge in interest in AI-generated video from marketers ...

In the new commercial premiering today, Life reintroduces Mikey, played by Hudson Uebelhardt. It showcases a relatable, ...

Sharing her disappointment at Havas’s lack of commitment to B Corp, the Elvis CEO explains how the certification defines her ...

Outdoor advertising could be a national treasure on the high street if it took more inspiration from street art, argues ...

Following the acquisition, the London-based creative agency and its 90 employees will merge with Ogilvy to strengthen WPP’s ...

The brand is positioning its new ‘AI Adventure’ campaign as part of an ongoing effort to embrace burgeoning technology in ...

Patrick Affleck, executive sponsor of the acquisition and CEO of UK and Ireland for Havas Media Network UK, added: “As brands ...

The European Commission on Tuesday determined that the tech behemoth violated European competition laws by unlawfully ...

What to do with a gallery of advertising artifacts? For Lee Bofkin, CEO of Global Street Art, inviting professional partners ...

Explore how digital out of home advertising is evolving with generative AI, enabling dynamic, personalized campaigns, while ...